Financial Performance - Q2 2024 achieved GTV of 8,194million,a10823 million, up 15% year-over-year[22] - Orders reached 70.8 million, reflecting a 7% increase year-over-year, while transaction revenue was 595million,up17208 million, an 89% increase year-over-year, representing 25% of total revenue[22] - Total revenue for Q2 24 reached 823million,reflectinga15623 million, an 18% increase year-over-year, representing 7.6% of GTV and 76% of total revenue[25] - GAAP net income for Q2 24 was 61million,down53 million year-over-year, primarily due to increased stock-based compensation[28] - Revenue for Q2 2024 reached 823million,a15716 million in Q2 2023[52] - Gross profit for Q2 2024 was 623million,upfrom527 million in Q2 2023, reflecting an 18% growth[52] - Net income for Q2 2024 was 61million,downfrom114 million in Q2 2023, indicating a 46% decrease[52] User Engagement and Growth - Approximately 25 million people used Instacart's service over the past year, indicating significant user engagement potential[2] - Instacart added hundreds of thousands of restaurants through a partnership with Uber Eats, enhancing grocery selection and increasing order frequency[2] - Over 1 million business customers placed orders in the last year, with enterprise partnerships launched in Q2, indicating strong B2B growth potential[4] - The number of orders increased from 66.3 million in Q2 2023 to 70.8 million in Q2 2024, representing a growth of 6.8%[54] Advertising and Revenue Streams - Instacart's advertising revenue reached 228million,up11228 million, an 11% increase year-over-year, maintaining a consistent investment rate of 2.8% of GTV[24] Operational Efficiency - The "perfect order fill rate" improved by over 11 percentage points compared to 2022, marking nine consecutive quarters of year-over-year improvement[7] - Adjusted total operating expenses as a percent of GTV increased, indicating a rise in operational costs relative to revenue[46] - Total operating expenses for Q2 2024 were 571million,comparedto408 million in Q2 2023, representing a 40% increase[52] - GAAP total operating expenses for Q2 24 were 571million,representing7.08,100 million and 8,250million,indicatingyear−over−yeargrowthof8205 million and 215million,reflectingyear−over−yeargrowth[29]CashandAssets−CashandcashequivalentsasofJune30,2024,were1,434 million, a decrease from 2,137millionasofDecember31,2023[49]−Totalcurrentassetsincreasedto3,305 million as of June 30, 2024, compared to 2,585millionasofDecember31,2023[49]−TotalliabilitiesasofJune30,2024,were806 million, slightly up from 800millionasofDecember31,2023[50]−Thecompanyreportedanincreaseinaccountsreceivable,net,to888 million as of June 30, 2024, from 853millionasofDecember31,2023[49]ResearchandDevelopment−ResearchanddevelopmentexpensesforQ22024were185 million, a 42% increase from 130millioninQ22023[52]−ResearchanddevelopmentexpensesforQ22023were130 million, which surged to $1,850 million in Q2 2024, a substantial increase of 1,323%[55]