盐津铺子(002847) - 2023 Q4 - 年度财报

Financial Performance - The company reported a total investment income of ¥1,790,533.67, accounting for 0.31% of total profit, primarily from financial management income [18]. - The company recognized an asset impairment loss of ¥740,840.99, which represents -0.13% of total profit, mainly due to inventory write-downs [18]. - Other income amounted to ¥60,014,441.86, making up 10.46% of total profit, primarily from government subsidies, indicating a sustainable focus on the core business of leisure food [18]. - The company's operating revenue for 2023 reached ¥4,115,175,423.46, representing a 42.22% increase compared to ¥2,893,520,454.12 in 2022 [58]. - Net profit attributable to shareholders for 2023 was ¥505,773,918.21, a 67.76% increase from ¥301,492,878.19 in the previous year [58]. - The net profit after deducting non-recurring gains and losses was ¥476,234,230.93, up 72.84% from ¥275,551,050.86 in 2022 [58]. - The company's cash flow from operating activities for 2023 was ¥664,033,786.96, reflecting a 56.04% increase compared to ¥425,547,974.26 in 2022 [58]. - Basic earnings per share for 2023 were ¥2.64, a 66.04% increase from ¥2.40 in 2022 [58]. - The company reported a net cash increase of ¥112,740,032.41, reflecting a 45.57% increase compared to the previous year [87]. Research and Development - The company has completed its annual R&D goals for several projects, including the development of a high-transparency konjac jelly production process, which aims to enhance product quality and market competitiveness [6]. - The number of R&D personnel decreased by 32.08% from 240 in 2022 to 163 in 2023, with a corresponding drop in the proportion of R&D staff from 6.80% to 3.90% [6]. - The company's R&D investment increased by 7.37% to ¥79,751,445.60, but the proportion of R&D investment to operating revenue decreased from 2.57% to 1.94% [86]. - The company is actively engaged in R&D projects, including the development of ice cream pudding and low-fat whole wheat bread, aimed at enhancing product competitiveness and consumer satisfaction [153]. - The company has a strong R&D team focused on market needs, leading to innovations in product formulations and production processes [110]. Market Strategy and Expansion - The company has diversified its product offerings, including new categories such as baked goods and jelly puddings since 2018 [49]. - The company aims to improve consumer satisfaction and market competitiveness through innovative product development and quality enhancement [6]. - The company plans to expand its market presence through continuous product innovation and enhanced brand building to adapt to competitive pressures [68]. - The company has established a marketing headquarters to manage direct supermarket channels, distributor channels, and online e-commerce channels [72]. - The company is expanding its market presence by developing new retail channels, including community group buying and live streaming sales [79]. - The company aims to enhance its brand influence and channel strength through collaborations with popular snack brands and social media marketing [79]. - The company intends to expand its presence in lower-tier cities and enhance its community group buying and instant snack offerings [176]. Supply Chain and Production - The company has a complete and independent supply, production, and sales system, ensuring operational independence and compliance with regulations [3]. - The company has adopted a digitalized supply chain management system to enhance production efficiency and product quality [48]. - The company maintains a procurement model based on production plans, ensuring quality and cost-effectiveness in sourcing raw materials [96]. - The company has established a comprehensive product system focusing on seven major categories, including spicy snacks, potato snacks, deep-sea snacks, and baked goods, with a brand matrix that includes "Salted Fish" and "31° Fresh" among others [107]. - The company has implemented advanced production techniques and automation to enhance product quality and safety while improving production efficiency [109]. Marketing and Sales - The company reported a significant increase in user engagement through digital marketing strategies, leveraging social media and e-commerce platforms to reach consumers directly [65]. - The e-commerce channel revenue reached 82,839.83 million in 2023, representing 20.13% of total revenue, up from 14.45% in 2022 [84]. - The company has implemented a direct sales model with large chain supermarkets, enhancing market responsiveness and consumer engagement [117]. - The company has established a comprehensive multi-channel marketing network, enhancing its competitive advantage in the snack food industry [90]. - The company emphasizes a multi-channel marketing strategy, integrating direct sales, distributors, and e-commerce to mitigate channel dependency risks [104]. Financial Management - The company has a cash dividend payout ratio that has consistently exceeded 100% in recent years, with a total cash dividend of 947 million yuan since its listing [191]. - The company prioritizes high cash dividends, reflecting a strong commitment to investor returns [200]. - The company has established a rigorous product traceability system, utilizing ERP, WMS, and LIMS systems to monitor the entire process from raw material procurement to finished product sales [113]. Corporate Governance and Social Responsibility - The company emphasizes the importance of corporate governance and aims to enhance the protection of minority investors' rights and interests through improved internal control systems [198]. - The management will continue to enhance the company's governance level and operational efficiency to improve core competitiveness and sustainable development capabilities [198]. - The company is committed to social responsibility and will continue to engage in public welfare activities [178]. - The company has committed to social responsibility initiatives, particularly in education and rural development, to contribute to community welfare [186].