Revenue Performance - First quarter revenue decreased 10% to 1.952billioncomparedtotheprioryearperiod,exceedingguidanceofadecreaseofapproximately111,951.9 million, a decrease of 9.5% compared to 2,157.9millionforthesameperiodin2023[24]−RevenueforTommyHilfigerNorthAmericawas271.4 million, up from 266.7million,indicatingagrowthof2.8133.0 million, up from 102.6million,markingagrowthofapproximately29.6716.6 million, while Total Tommy Hilfiger revenue decreased by 9.9% to 1,013.3million[43]−CalvinKleinInternationalrevenuedecreasedby1.9601.5 million, with Total Calvin Klein revenue remaining relatively stable, decreasing only 0.1% to 886.8million[43]−OwnedandOperatedRetailStoresrevenueincreasedby2.9697.5 million, while Owned and Operated Digital Commerce revenue decreased by 6.5% to 148.4million[43]EarningsandProfitability−GAAPEPSforthefirstquarterwas2.59, exceeding guidance of approximately 2.15,whilenon−GAAPEPSwas2.45, also exceeding guidance[1] - Net income for the quarter was 151.4million,upfrom136.0 million in the prior year, resulting in a diluted net income per share of 2.59comparedto2.14[24] - Earnings before interest and taxes (EBIT) for the quarter was 205.1million,anincreasefrom198.8 million in the same quarter last year[24] - The company reported a non-GAAP net income of 142.9millionforthequarter,withadilutednetincomepershareof2.45 after excluding a pre-tax gain of 10.0millionrelatedtotheHeritageBrandsintimatestransaction[28][30]−Thecompanyreportedanetincomeof663.6 million for the full year 2023, with diluted net income per common share of 10.76underGAAP[48]CostManagement−Selling,generalandadministrativeexpensesdecreasedto1,017.3 million from 1,064.0millionyear−over−year,reflectingacostmanagementstrategy[24]−Thecompanyisundergoingacostsavingsinitiativeaimedatreducingpersonnelcostsbyapproximately1075 million compared to 88millionin2023,primarilyduetodebtrepayment[1]−Theeffectivetaxrateisprojectedtobeapproximately201,718.1 million to 1,346.8million,areductionofabout21.63,353.2 million to 2,911.9million,adecreaseofabout13.111,491.2 million on April 30, 2023, to 10,788.7milliononMay5,2024,representingadeclineofapproximately6.11,924.7 million to 1,561.3million,adeclineofapproximately18.911.15 to 11.40onaGAAPbasis,comparedtopreviousguidanceof10.75 to 11.00[1]−ThecompanyexpectsaGAAPrevenuedecreaseof611.15 and 11.40,withanon−GAAPbasisestimateof11.00 to 11.25[46]−Theimpactofforeignexchangeonrevenueisexpectedtobeanegative115 million related to the sale of the Heritage Brands women's intimates business in the first quarter of 2024[44]