Cadent, LLC Completes Acquisition of AdTheorent Holding Company, Inc.

Acquisition Details - Cadent, LLC has completed the acquisition of AdTheorent Holding Company for $3.21 per share in an all-cash transaction, valuing AdTheorent at approximately$324 million [1] - Following the acquisition, AdTheorent's common stock has ceased trading and is no longer listed on the Nasdaq Stock Market [1] Company Overview: AdTheorent - AdTheorent is a machine learning pioneer that delivers measurable value for programmatic advertisers through its advanced machine learning technology [3] - The company offers a media buying platform that powers predictive targeting and audience extension solutions, along with in-house creative capabilities [3] - AdTheorent is headquartered in New York and has fourteen locations across the United States and Canada [3] Company Recognition - AdTheorent has received numerous awards, including "Best AdTech Platform" in the 2024 Digiday Media Awards and has been recognized for six consecutive years with an AI Breakthrough Award and "Most Innovative Product" [4] - The company is a seven-time recipient of Frost & Sullivan's "Digital Advertising Leadership Award" and was named a Crain's Top 100 Best Place to Work in NYC for the tenth consecutive year [4] Company Overview: Cadent - Cadent is a leading provider of platform-based converged TV advertising solutions, helping advertisers and publishers identify and understand audiences [5] - The company's converged TV platform, Aperture, simplifies cross-screen advertising through a streamlined workflow [5] Company Overview: Novacap - Novacap is a North American private equity firm with over C$8 billion of assets under management, having invested in more than 100 platform companies [6] - The firm applies a sector-focused approach and has deep domain expertise to accelerate company growth and create long-term value [6]