Roku: The 'Arms Dealer' Of Streaming Gears Up For Monetization Surge, Says Analyst

Roku Inc. ROKU is gearing up for a platform monetization sprint, and investors are starting to tune in. After a strong showing at the JPMorgan U.S. All Stars Conference in London, Roku's management has made one thing crystal clear: it's all about accelerating platform revenue growth. Shopify Integration Boosts Roku Ads Manager Roku has launched Roku Ads Manager, a self-service CTV performance solution featuring the first-ever Shopify Inc SHOP integration for shoppable campaigns. This new platform is designe ...