Core Insights - Deckers Brands has experienced significant momentum, with a stock increase of 75% over the past year, primarily driven by the HOKA brand [1][2] - The company reported strong earnings results and raised its guidance, indicating continued growth potential [2] Financial Performance - Deckers' overall revenue increased by 20% to 1.31billion,withearningspershare(EPS)rising391.59, surpassing analysts' estimates [6] - Domestic sales rose 14% to 853.9million,whileinternationalsalesclimbed33457.4 million [6] - Gross margin improved by 250 basis points to 55.9%, attributed to a higher mix of HOKA sales and higher-margin UGG products [8] Brand Performance - HOKA revenue surged 35% year over year to 570.9million,surpassing2 billion in annual revenue, with strong growth from popular models like Clifton and Bondi [3][4] - UGG sales rose 13% year over year to 689.9million,drivenbynewseasonalcolorsandeffectiveinventorymanagement[5]MarketStrategy−DeckersisexpandingHOKAintoadjacentcategoriesbeyondrunning,suchastrailandlifestyle,whilealsoupgradingpopularstyles[10]−Thecompanyisincreasingitsretailpresenceinmajorinternationalcities,enhancingbrandawareness[4]FutureOutlook−Deckersprojectsfull−yearsalesgrowthof124.8 billion, with an expected gross margin between 55% and 55.5% [9] - EPS is projected to be in the range of 5.15to5.25, reflecting a positive outlook following a recent stock split [9] Valuation - Deckers stock trades at a forward price-to-earnings (P/E) multiple of 27, which is competitive compared to Nike and On Holding [11][12] - The company has a strong balance sheet with $1.23 billion in cash and no debt, providing flexibility for growth investments or stock buybacks [8]