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Lowe's Says 2025 Sales Growth Likely as it Lays Out Financial Targets
LOWLowe's(LOW) Investopedia·2024-12-11 18:40

Core Insights - Lowe's held its annual investor day, outlining plans for 2025 and beyond, focusing on returning to revenue growth [1][2] - The company anticipates a decline in sales for 2024 due to inflation and a sluggish housing market [1][4] - Lowe's aims to increase market share among professional contractors and expects an improved housing market to positively impact sales [1][3] Financial Projections - For fiscal 2024, Lowe's projects revenue between 83billionand83 billion and 83.5 billion, a decrease from 86.38billioninfiscal2023,withcomparablestoresalesexpectedtodeclineby386.38 billion in fiscal 2023, with comparable store sales expected to decline by 3% to 3.5% [4] - Looking ahead to fiscal 2025, Lowe's forecasts potential sales growth, estimating revenues could range from 82 billion to $87 billion depending on market conditions [5][6] Market Trends and Strategies - The retailer plans to enhance its offerings with a revamped rewards program and expanded online product selection to attract both DIY customers and professional contractors [3][7] - Over the next three to five years, factors such as lower mortgage rates and increased consumer confidence are expected to drive sales growth [7] - The company acknowledges the impact of macroeconomic factors on consumer spending, particularly in the "big ticket" categories [8][9]