Ulta Beauty Teams Up with Instacart to Deliver Beauty in a Flash Nationwide

Partnership Overview - Instacart and Ulta Beauty announce a nationwide partnership to offer same-day delivery of Ulta Beauty's products through Instacart from over 1,400 stores across the United States [1][2] - The partnership allows customers to shop Ulta Beauty's wide selection of skincare, haircare, cosmetics, fragrances, and wellness products with delivery in as fast as an hour [3] Integration and Benefits - Ulta Beauty Rewards™ is integrated into the Instacart App, enabling members to earn points on every Ulta Beauty purchase made via Instacart by linking their accounts [3] - To celebrate the launch, customers can receive $10 off their$50 order through January 26, 2025 [3][4] Strategic Significance - The partnership aligns with the growing consumer focus on wellness and self-care, providing customers with more selection, convenience, and beauty options [3] - Ulta Beauty's collaboration with Instacart expands its reach, offering fast and seamless access to its products, reinforcing its mission to reimagine how and where beauty lovers can shop [3] Company Background - Instacart is the leading grocery technology company in North America, partnering with over 1,500 retail banners and facilitating online shopping, delivery, and pickup services from more than 85,000 stores [5][6] - Ulta Beauty is the largest U.S. beauty retailer, operating over 1,400 retail stores across 50 states and offering a wide range of beauty products and salon services [7]