Latham Reveals Top Pool Trends for 2025

Core Insights - The pool industry is experiencing significant transformation driven by innovation and automation, enhancing comfort, convenience, and design options for homeowners [1][2] Industry Trends - Aesthetic Evolution: Modern pool designs are shifting towards sleek, streamlined shapes with dark blue colors replacing softer neutrals, and continuous patterns being favored over tile borders [3] - Fiberglass Popularity: Fiberglass pools are gaining traction due to their durability, low maintenance, and rapid installation, often completed within 2-3 days [4] - Rise of Plunge Pools: Plunge pools are becoming popular for their compact size and functionality, offering lower water usage and maintenance costs, making them eco-friendly [5][6] - Pool/Spa Combinations: Integrated pool and spa designs are in demand, providing dual functionality and luxury, with features like soothing jets and spillover spas enhancing the experience [7] - Automation Advancements: Pool automation technologies, such as cloud-based smart monitors, are revolutionizing pool management, offering convenience and efficiency [8][9][10] Company Overview - Latham Group, Inc. is the largest designer, manufacturer, and marketer of in-ground residential swimming pools in North America, Australia, and New Zealand, with over 60 years of experience [12]