Core Insights - MEDIROM Healthcare Technologies Inc. reported updated Key Performance Indicators (KPIs) for December 2024, highlighting growth in sales per customer and overall salon performance [1][2]. Salon Operation Business - Sales per customer increased to JPY 7,384 in December 2024 from JPY 7,271 in December 2023, indicating a year-over-year growth [2]. - In December 2024, the company operated 308 salons, serving a total of 80,764 customers with a repeat customer ratio of 77.6% and an operation ratio of 45.9% [3][4]. Health Tech Business (Lav®) - The company offers a health guidance program using the Lav® app, which provides remote support to individuals at risk of lifestyle-related diseases [6][7]. - As of December 2024, MEDIROM has contracts with 97 corporate insurance associations, with a cumulative user base of 8,816 individuals utilizing the Lav® app [9][10]. Market Context - The Japanese government has set targets for specific medical checkup implementation rates at 70% and health guidance implementation rates at 45%, with current rates at 56.5% and 24.6% respectively, indicating potential market growth for health services [8].
MEDIROM Healthcare Technologies Inc. Announces December 2024 Key Performance Indicators (KPIs)