Core Viewpoint - Banzai International, Inc. has successfully acquired Vidello, enhancing its portfolio with next-generation video creation, editing, and marketing solutions, which is expected to drive revenue and EBITDA growth [1][2][3] Company Overview - Banzai is a marketing technology company focused on providing AI-enabled marketing and sales solutions for businesses of all sizes, aiming to help customers effectively target, engage, and measure their audience [6] - Vidello, based in London, offers a comprehensive video hosting and marketing suite designed to assist online businesses in growth through video [5] Acquisition Details - The acquisition of Vidello is projected to increase Banzai's revenue by 2 million for the twelve-month period ending December 31, 2024, on a pro-forma basis [2] - The transaction involves Banzai issuing approximately $2.7 million in cash and 868,204 shares of Class A Common Stock [4] Vidello's Offerings - Vidello has over 90,000 customers and its flagship product, CreateStudio, has received high ratings in the video maker category [3] - Key products from Vidello include CreateStudio, PhotoVibrance, Twinkle, and Vidello itself, which provide various tools for video creation, image transformation, audio needs, and video hosting [8]
Banzai Completes Acquisition of Vidello, Growing TTM Revenue 59% and Adding $2M in EBITDA