Core Viewpoint - Superbowl LIX is expected to be the most-watched NFL championship, significantly benefiting Fox Corporation (FOXA) as the primary broadcaster [1][2]. Financial Performance - Fox's fiscal Q2 EBITDA reached a record 781million,morethandoublingyear−over−year,drivenbya205.07 billion compared to 4.23billionayearago,surpassingestimatesof4.88 billion [4]. - Adjusted net income for Fox was 442million,or0.96 per share, nearly tripling from the previous year and exceeding the Zacks EPS Consensus of 0.65by477 million for a 30-second commercial [3]. - The previous Superbowl in 2023, also broadcasted by Fox, generated 600millioninsalesandhadaviewershipof114.21million,makingitthethirdhighestinhistory[2][4].FutureGrowthProjections−Foxanticipatescontinuedrevenuegrowth,projectinga1215.65 billion, up from 13.98billionlastyear[8].−Annualearningsareexpectedtoriseby244.26 per share from $3.43 in 2024 [8]. Digital Initiatives - Fox plans to launch a new subscription streaming service by the end of 2025, focusing on sports and news content to compete with Disney's ESPN+ and Paramount Global [9]. Valuation - Despite an 80% increase in stock price over the last year, FOXA trades at a reasonable forward earnings multiple of 12.7X and under 2X sales [10]. Conclusion - Fox is positioned to be the primary beneficiary of the Superbowl, with strong financial performance and growth prospects, supported by a Zacks Rank 1 (Strong Buy) [11].