Netflix Stock Near All-Time Highs: New Las Vegas Restaurant With Food Inspired By Stranger Things, Squid Game & More Could Diversify Revenue

Core Insights - Netflix has launched a new restaurant, Netflix Bites Vegas, in Las Vegas to diversify its revenue streams and engage its loyal fan base [1][5] - The restaurant features a menu inspired by Netflix shows and movies, enhancing the brand's storytelling through culinary experiences [3][5] - Netflix aims to expand its experiential offerings, having previously opened similar venues and planning more in the future [6] Group 1: Restaurant Details - Netflix Bites Vegas is located in the MGM Grand Hotel & Casino and is open to the public, with reservations starting on February 20 [2][4] - The restaurant will operate for one year, offering breakfast, lunch, and dinner options [2][4] - The menu includes a variety of items named after Netflix shows, such as "Stranger Wings" and "Squid Game Red Bite, Green Bite" [3][8] Group 2: Strategic Importance - The Las Vegas restaurant follows the success of Netflix Bites Los Angeles, which had fully booked reservations in 2023 [5] - Netflix is expanding into experiential entertainment, with plans for venues in Texas and Pennsylvania that will feature food inspired by its shows and merchandise sales [6] - The company has engaged 7.5 million fans through 170 openings in 100 cities globally for its various experiences [6] Group 3: Stock Performance - Netflix's stock was down 1.9% to $1,008.80, with a 52-week trading range of$542.01 to $1,032.85, but has increased by 81% over the last year [7]