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Up Nearly 1000%, Can AppLovin Keep Delivering for Investors?
APPApplovin(APP) MarketBeat·2025-02-19 13:46

Core Viewpoint - AppLovin has demonstrated exceptional performance in Q4 2024, with a stock price surge of 34% following its earnings release, and a nearly 1000% return over the past 52 weeks, raising questions about its future growth potential [1][2]. Financial Performance - In Q4 2024, AppLovin reported a revenue growth of 44%, totaling just under 1.4billion,exceedingWallStreetexpectationsbyapproximately1.4 billion, exceeding Wall Street expectations by approximately 110 million [2]. - The company's diluted earnings per share (EPS) more than tripled, significantly surpassing forecasts [2]. - Advertising revenue growth was particularly notable at 73%, up from 66% in Q3 2024, with adjusted EBITDA margins increasing to 62%, a rise of 1,200 basis points from Q4 2023 [3]. Market Sentiment - Wall Street analysts reacted positively, with six analysts raising their price targets by an average of 41%, leading to an average target of 558pershare,indicatingover9558 per share, indicating over 9% upside potential from the closing price of 510 on February 14 [4]. Strategic Initiatives - AppLovin is transitioning from mobile gaming advertising to include e-commerce advertisements, capturing holiday spending and showing positive outcomes in non-direct-to-consumer advertising [8]. - The company is divesting its game development business to focus on its core advertising segment, which has higher growth and margins [9]. - Plans for 2025 include launching an AI-powered self-service dashboard to enhance customer onboarding and service, aiming to increase growth and margins without significantly raising headcount [10].