Core Viewpoint - American Rebel Holdings, Inc. is actively promoting its patriotic brand and products, particularly American Rebel Light Beer, through media appearances and strategic market expansion efforts [1][3][15]. Company Overview - American Rebel Holdings, Inc. is a designer, manufacturer, and marketer of branded safes and personal security products, and has recently entered the beverage industry with American Rebel Light Beer [11]. - The company became publicly traded on NASDAQ under the symbol AREB in February 2022 [4]. Product Details - American Rebel Light Beer is a premium domestic light lager with approximately 100 calories, 3.2 carbohydrates, and 4.3% alcohol content per 12 oz serving, marketed as a patriotic beer [12][13]. - The beer is described as all-natural, with no added supplements or sweeteners typically found in mass-produced beers [13]. Marketing and Promotion - CEO Andy Ross is leveraging media exposure, including an appearance on NBC affiliate KSHB 41, to promote the values of the American Dream and the company's products [1][2][3]. - The company is focusing on expanding its presence in the Kansas market, particularly through partnerships with distribution networks like Standard Beverage [6][7]. Strategic Focus - American Rebel aims to share its brand story and expand into new markets, positioning itself as "America's Patriotic Brand" [3][9]. - The company is actively targeting key accounts in eastern Kansas to enhance product availability in both on-premise and off-premise locations [6][7].
American Rebel Holdings, Inc. (NASDAQ: AREB) CEO Andy Ross Promotes the American Dream and Patriotic Products on NBC KSHB 41 Kansas City Morning Show KC Spotlight