Rivian Makes Ben & Jerry's Ice Cream Dreams Come True

Core Viewpoint - The collaboration between Ben & Jerry's and Rivian introduces electric scoop trucks aimed at modernizing the ice cream truck experience while promoting sustainability and reducing environmental impact [1][2][5]. Company Overview - Ben & Jerry's is a socially responsible ice cream company that emphasizes high-quality ingredients and social justice initiatives, operating as a Certified B Corp [10]. - Rivian is an American automotive manufacturer focused on electric vehicles, aiming to accelerate the transition to zero-emission transportation [9]. Product Launch - The new electric scoop trucks, built on the Rivian Commercial Van platform, will debut at South by Southwest (SXSW) in Austin, Texas, allowing fans to experience the innovative design [2][4]. - The scoop trucks are designed to enhance reliability and performance while minimizing the environmental footprint, aligning with both companies' sustainability goals [5][6]. Operational Impact - Following the SXSW event, the scoop trucks will travel across the U.S., participating in various events and catering opportunities, particularly in Vermont [4]. - The Rivian Commercial Vans have an estimated range of 161 miles, enabling more extensive outreach for Ben & Jerry's ice cream distribution [7].