Core Viewpoint - Mattel's recent earnings report shows a mixed performance with earnings exceeding estimates while revenues fell short, indicating potential challenges ahead as the company prepares for future growth initiatives [2][4]. Financial Performance - In Q4 2024, Mattel reported adjusted earnings per share (EPS) of 35 cents, surpassing the Zacks Consensus Estimate of 23 cents by 52.2%, and up from 29 cents in the prior year [4]. - Net sales for Q4 amounted to 1.64billion,slightlymissingtheconsensusestimateof1.66 billion by 0.5%, but reflecting a 2% increase year-over-year [4]. - For the full year 2024, net sales totaled 5.38billion,adecreasefrom5.44 billion in 2023, while net income rose significantly to 541.8millionfrom214.4 million in 2023 [15]. Segment Performance - North America segment net sales increased by 1% year-over-year, while the International segment saw a 3% increase [5]. - Gross billings for Vehicles rose by 14% year-over-year, driven primarily by Hot Wheels, while Dolls experienced a decline of 4% due to decreased sales of Barbie [10][8]. Cost Management and Shareholder Value - In 2024, Mattel repurchased 400millionworthofsharesandisontracktoachievea200 million cost-savings target by 2026 [3]. - The company plans a 600millionsharerepurchaseprogramfor2025,emphasizingitscommitmenttolong−termshareholdervaluecreation[3].OperationalEfficiency−AdjustedgrossmarginforQ4was50.8248.9 million, up from 234millioninthepreviousyear[12].FutureOutlook−For2025,Mattelanticipatesnetsalesgrowthof2−31.66 and 1.72,comparedto1.62 in 2024 [16]. - The company maintains a Zacks Rank 2 (Buy), indicating expectations for above-average returns in the coming months [19].