Core Insights - Cheer Holding, Inc. reported a revenue of approximately 147.2millionfortheyearendedDecember31,2024,adecreaseofabout5.1 million or 3.37% from 152.3millionin2023,primarilyduetoadeclineinadvertisingrevenue[2][6]−Thecompanyachievedanetincomeofapproximately26 million for 2024, down from 30.5millionin2023[6][16]−TotaldownloadsofCHEERSAppsreachedapproximately523.3million,reflectingagrowthof10.4147.2 million, down from 152.3millionin2023,withanotable4.8 million drop in advertising revenue [2][16] - Net income decreased to approximately 26millionin2024from30.5 million in 2023 [6][16] - Cash and cash equivalents increased to approximately 197.7millionasofDecember31,2024,comparedto194.2 million in 2023 [7][14] Operating Highlights - Operating expenses decreased slightly by about 0.1milliontoapproximately121.6 million in 2024, aligning with revenue trends [3][16] - Monthly Active Users of CHEERS Video increased by 4.4% to approximately 52.3 million, while CHEERS e-Mall saw a 6.2% increase in Monthly Active Users to approximately 6.9 million [4][16] - CHEERS Telepathy experienced a significant growth of 830.8% in downloads, reaching approximately 12.1 million [4] Product Performance - CHEERS Video downloads grew by 6.3% year-over-year to approximately 436 million, with users spending an average of 60 minutes daily on the platform [4] - CHEERS e-Mall downloads increased by 13.5% year-over-year to approximately 60.7 million, with a repurchase rate of 39.7% [4] - CheerReal downloads surged by 57.6% year-over-year to approximately 14.5 million, with 25,856 digital art collections listed in 2024 [4] Cash Flow and Liquidity - Net cash provided by operating activities was approximately 22.9millionin2024,downfrom42.2 million in 2023 [18] - The company reported a total working capital of approximately 265.7millionasofDecember31,2024[7][14]−ThetotalassetsofCheerHoldingincreasedtoapproximately346.6 million in 2024 from $327.6 million in 2023 [14][15]