Beyond Announces Sale of Majority stake in Zulily Brand

MURRAY, Utah, March 18, 2025 (GLOBE NEWSWIRE) -- Beyond, Inc. (NYSE:BYON), owner of Bed Bath & Beyond, buybuy BABY and Overstock announced today that it has entered into a definitive agreement to sell its Zulily brand to Lyons Trading Company, the operator of leading online off-price retailer Proozy.com. Beyond will receive $5 million while maintaining a 25% stake in the brand. “We have made significant progress in improving the performance of Bed Bath & Beyond and Overstock.com through sequential margin im ...