CAT'S PRIDE SETS GOAL OF DONATING 500,000 POUNDS OF LITTER TO HELP ANIMAL SHELTERS IN APRIL

Group 1 - Cat's Pride, a brand of Oil-Dri Corporation of America, will donate up to 500,000 pounds of cat litter to local animal shelters as part of their "Love that Lasts" campaign from April 1 to April 30, 2025, coinciding with National "Adopt a Shelter Pet Day" [1] - The campaign aims to alleviate the resource burden on animal shelters by providing essential supplies like cat litter, allowing them to focus on finding homes for the cats [1] - Cat's Pride offers a range of innovative lightweight litters that provide superior odor control and are easier to handle for both shelters and pet owners [2] Group 2 - The company has introduced a new Micro Crystals formula that offers powerful moisture absorption and odor-blocking capabilities, allowing for a month of use without changing the litter box for one cat [3] - Donations for the campaign will be funded through the sales of all Cat's Pride products in April, including the new Micro Crystals and various package sizes of litter [3] - The President and CEO of Oil-Dri Corporation, Daniel S. Jaffee, will discuss the campaign and innovative products on The Balancing Act on Lifetime, airing on April 7 and 15 [4] Group 3 - Oil-Dri Corporation of America is a leading manufacturer of specialty sorbent products across various markets, including pet care, and has over 80 years of experience in the industry [6] - The company is vertically integrated, allowing it to efficiently manage all aspects of its operations from research and development to marketing and sales [6]