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山东高速畅行 “汶” 化路,文旅融合 “上” 新途
600350SDHS(600350) 齐鲁晚报网·2025-04-10 01:33

Group 1 - The core idea of the news is the collaboration between Shandong Expressway and the 4A-level scenic spot Wenshang Baoxiang Temple to create a "Highway + Cultural Tourism" integrated service system, enhancing tourism and local economy during the Qingming Festival [1] - A strategic cooperation agreement was signed on April 4, establishing a long-term mechanism for mutual promotion of "customer source + publicity + service" between the toll stations and the scenic area [1] - The toll stations will provide 24/7 convenience services, including travel guides for Baoxiang Temple and surrounding areas, and coordinate promotional materials in service areas [2] Group 2 - Exclusive channels for highway tourists will be opened, offering a 10% discount on Baoxiang Temple tickets and dining packages, along with priority access to cultural activities during the upcoming cultural tourism festival [2] - The first Wenshang Luohua Chicken Cooking Competition will be held on April 14, promoting local culinary culture and creating an immersive consumption scene with food, culture, and shopping [2] - Beyond the Qingming Festival, the collaboration aims to launch special activities during other holidays, converting an average of 5,000 daily vehicle flows into cultural tourism consumption [3]