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Zillow is fighting back against a push to make real estate listings more exclusive
ZZillow Group(Z) Business Insider·2025-04-11 00:47

Zillow announced a new policy Wednesday that it said was motivated by one principle: "A listing marketed to any buyer should be marketed to every buyer." Under the company's new listing access standards, homes that are listed for sale but only to a limited group — or not made visible to all potential buyers via the common channels — will not be allowed to appear on Zillow.The policy is a response to a push by some real estate brokerages to selectively share their listings, rather then make them widely visi ...