SHUHUA SPORTS(605299) 金投网· Jin Tou Wang·2025-04-14 08:50Core Viewpoint - The FIBO 2025 exhibition in Cologne, Germany, serves as a significant platform for showcasing innovations in the fitness industry, with SHUA Sports highlighting its global strategy and technological advancements in fitness equipment [1][11]. Group 1: Exhibition Highlights - SHUA Sports presented its theme "Olympic Quality, Global Sharing" at FIBO 2025, showcasing cutting-edge technology and a comprehensive product matrix [1][3]. - The company featured 29 premium products, including high-end cardio equipment equipped with the new Vital OS 2.0 system, enhancing user experience and personalized training feedback [3][6]. - The booth attracted significant attention, with many visitors praising the design and technological features of SHUA's products [3]. Group 2: Product Innovations - The SHUA 98 series smart servo strength equipment made its global debut at the exhibition, featuring a new servo digital system that offers high precision and reliability [8]. - This equipment supports six resistance modes and 14 advanced training programs, allowing for customizable training experiences [8]. - The new 88 series high-end strength equipment has been recognized for improving training efficiency and comfort, while the 69 series incorporates new structural designs for enhanced safety [6]. Group 3: Global Strategy and Market Expansion - SHUA Sports has made significant strides in its globalization strategy, entering markets in the UK, Italy, Spain, and Turkey, with over 40 new clients added in 2024 [10]. - The company now operates in 100 countries and has provided training support to athletes from 99 nations, including over 600 Olympic champions [10]. - Plans for 2025 include establishing the first overseas company and increasing local talent recruitment, alongside exploring the integration of AI in fitness [10][13]. Group 4: Future Outlook - SHUA Sports aims to enhance its investment in research and development, brand promotion, and international market expansion to become a benchmark in the global fitness industry [13].