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One chart shows just how much Instagram could benefit from a TikTok ban
METAMeta Platforms(META) Business Insider·2025-04-15 21:20

Instagram stands to gain a lot if TikTok is banned. A chart featured in Meta's opening statement during its FTC antitrust trial showed just how much Instagram could benefit.The Meta-owned platform reported a spike in usage when TikTok went dark for roughly 14 hours in January. "People went to Instagram," Meta's lawyer, Matt Hansen, said this week while pointing to the chart. "Boom almost instantly." This slide was included in Meta's 88-page presentation that accompanied its lawyer's opening statement. ...