Enlight Media(300251) 中国经营报·2025-04-22 06:30Core Viewpoint - Light Media's financial performance in 2024 showed a revenue increase of 2.58% to 1.585 billion yuan, but a significant net profit decrease of 37.09% to 244 million yuan. However, in Q1 2025, the company experienced a remarkable revenue growth of 177.87% to 2.974 billion yuan, driven by the success of "Nezha: The Devil's Child" [2][3][4]. Financial Performance - In 2024, Light Media's revenue reached 1.585 billion yuan, with a net profit of 244 million yuan, reflecting a 37.09% decline year-on-year [2]. - The first quarter of 2025 saw a dramatic revenue increase to 2.974 billion yuan, with net profit soaring 380.71% to 2 billion yuan, largely attributed to "Nezha: The Devil's Child" [2][4]. Box Office Performance - "Nezha: The Devil's Child" achieved over 150 billion yuan in box office revenue, breaking multiple records and becoming the only non-Hollywood film to enter the global box office top 50 [4][5]. - The film's box office performance allowed Light Media to earn approximately 2.9 to 3.2 billion yuan in Q1 2025, significantly contributing to the company's revenue [5][6]. Future Projects and Stability - Light Media has announced upcoming films, including "Unique" set for release during the May Day holiday, which currently ranks fifth in pre-sales among new releases [3]. - The company has a pipeline of 11 films planned for release after "Nezha 2," indicating a focus on maintaining revenue stability [8]. Investment and Expansion - Light Media has increased its investment activities, including a recent acquisition of a property in Beijing for 1.22 billion yuan, which will serve as its office space [7]. - The company reported a total cash investment expenditure of approximately 1.459 billion yuan in Q1 2025, indicating a strong commitment to future projects [7][8]. IP Development and Revenue Diversification - Light Media is actively developing derivative products related to "Nezha 2," aiming to enhance IP value and create additional revenue streams beyond box office earnings [6]. - The company plans to invest more in derivative products, which could open up broader market opportunities and stimulate growth potential [6].