金山办公(688111)：业绩稳健 股权激励彰显增长信心

Core Insights - The company reported a steady growth in performance with a revenue of 1.301 billion yuan in Q1 2025, representing a year-on-year increase of 6.22% and a net profit of 403 million yuan, up 9.75% year-on-year [1] - The company's gross profit margin improved to 85.96%, the highest level in the past four quarters, contributing to an increase in net profit margin to 30.95%, up 1 percentage point year-on-year [1] - The company launched a restricted stock incentive plan, granting up to 3.46 million shares to 198 individuals, reflecting confidence in revenue growth and a strategic focus on the WPS 365 business [3] Financial Performance - In Q1 2025, the company achieved a net profit margin of 30.95%, an increase of 1 percentage point year-on-year, driven by a gross profit margin of 85.96%, which rose by 1.16 percentage points [1] - The company’s revenue for 2025-2027 is projected to be 6.095 billion, 7.297 billion, and 8.742 billion yuan, with year-on-year growth rates of 19.02%, 19.72%, and 19.80% respectively [4] - The net profit forecast for the same period is 1.965 billion, 2.386 billion, and 2.884 billion yuan, with growth rates of 19.44%, 21.45%, and 20.86% respectively [4] Business Segments - The WPS personal business generated 857 million yuan in revenue, a year-on-year increase of 10.86%, with significant growth in overseas markets [2] - WPS 365 business revenue reached 151 million yuan, up 62.59% year-on-year, driven by increased coverage of private enterprises and local state-owned enterprises [2] - The overall monthly active device count reached 647 million, a year-on-year increase of 7.92%, with the PC version at 301 million (up 11.30%) and the mobile version at 346 million (up 5.14%) [2] Strategic Initiatives - The company’s stock incentive plan includes revenue growth targets of 10% annually from 2025 to 2029, with a specific focus on achieving a 30% annual growth target for the WPS 365 business [3] - The strategic emphasis on the WPS 365 business indicates a commitment to expanding its market presence and enhancing revenue streams [3]