Pinterest Bets on New Visual Search Features to Fuel Personalization

Pinterest is introducing new features to let users find ideas that match their personal tastes.The new visual search tools, announced Monday (May 5), will first be available for women’s fashion content in the U.S., Canada and the U.K., eventually moving to more categories.“Our visual search technology represents a shift in how users interact with and discover inspiration,” Dana Cho, Pinterest vice president of design, said in a news release. “We’re not simply delivering search results — we’re curating a per ...