Life Sciences Leaders Advance Unified Engagement at Veeva Commercial Summit

Group 1: Event Overview - Veeva Systems announced the 2025 Veeva Commercial Summit scheduled for May 13-14 in Boston, featuring keynote speakers from leading biopharma companies [1][2] - The summit will focus on innovations and strategies for coordinated customer engagement through AI and data alignment [1][3] Group 2: Keynote Highlights - Veeva CEO Peter Gassner will present on the integration of AI into the Vault Platform and Veeva applications, highlighting ongoing innovations in Veeva Commercial Cloud and Veeva Data Cloud [2] - Other presenters include representatives from ANI Pharmaceuticals, Gamida Cell, NewAmsterdam Pharma, Orchard Therapeutics, and Sobi, sharing best practices for emerging biotechs [2] Group 3: Industry Impact - The summit aims to enhance collaboration among sales, marketing, and medical teams to create more effective customer-centric experiences [3] - Veeva Commercial Summit is recognized as one of the largest industry events in North America for commercial and medical affairs leaders [3] Group 4: Company Background - Veeva Systems is a global leader in cloud software for the life sciences industry, serving over 1,000 customers, including major biopharmaceutical companies and emerging biotechs [4] - The company is committed to balancing the interests of all stakeholders, including customers, employees, and shareholders [4] Group 5: Company Strategies - AstraZeneca is standardizing analytics across its brands to enhance marketing reach and performance [6] - Bayer is focusing on customer-centric engagement through Vault CRM [6] - Boehringer Ingelheim is connecting scientific insights to drive personalized conversations with key opinion leaders [6] - Eli Lilly is streamlining workflows and aligning global teams to deliver impactful experiences at scale [6] - Johnson & Johnson and Madrigal are building modern data foundations for greater efficiency and field impact [6]