Core Viewpoint - Ford Motor is increasing prices on three models produced in Mexico due to the impact of President Trump's tariffs, marking a significant adjustment in the automotive market [1][4]. Price Adjustments - Prices for the Mustang Mach-E electric SUV, Maverick pickup, and Bronco Sport will rise by up to 2.5 billion in costs by 2025, but it aims to mitigate this by around 4 billion and $5 billion, with an expectation to offset at least 30% of that cost [4]. Market Position - Ford has a stronger domestic manufacturing base, assembling 79% of its US-sold vehicles domestically, compared to GM's 53% [10][12]. - Despite this, Ford imports the Maverick, one of its most affordable models, from Mexico, which exposes it to tariff-related price increases [11]. Industry Context - The automotive sector is experiencing uncertainty due to tariffs, leading to revised forecasts and production shifts among major carmakers [6]. - Analysts suggest that US auto sales could decline by over 1 million vehicles annually if tariffs remain in place [9].
Ford hikes prices on these Mexico-produced models, citing Trump's tariffs