Kimberly-Clark(KMB) Seeking Alpha·2025-05-13 17:09Core Insights - Kimberly-Clark Corporation is navigating a challenging consumer backdrop while evolving its business strategy to focus on volume mix-led growth [3][5] - The company has undergone a reorganization to better position itself in the market and improve its perception beyond being a "pulp proxy" [3] Company Leadership - Mike Hsu has been with Kimberly-Clark since 2012 and has served as CEO since 2019, playing a crucial role in guiding the company through industry challenges [1] - Nelson Urdaneta, the CFO, joined the company in 2022 and brings extensive experience from the consumer packaged goods sector [1] Industry Context - The industry has faced significant volatility, prompting Kimberly-Clark to adapt its strategies to maintain growth and navigate ongoing challenges [3][5]