2025 Brand Global Communication Conference held in Shanghai

Group 1 - The 2025 Brand Global Communication Conference was held in Shanghai, focusing on enhancing the global influence of Chinese brands in overseas markets [1][2] - A report on the global brand communication capability of Chinese brands was released, providing pathways for promoting high-quality brand globalization [2][5] - Significant progress in brand development and international communication has been observed in urban culture, finance, and the gaming and toy sectors since 2024 [3][5] Group 2 - The report includes the first in-depth regional analysis, unveiling the 2025 Shanghai cultural brand global communication capability ranking, highlighting top brands in cultural tourism, design, film and television, technology, and urban intellectual property [4] - The conference marks the third consecutive year of releasing the research report, focusing on the overall ranking and changes in Chinese brands' global communication capability over the past three years [5] - Strong performances in the automotive, artificial intelligence, and consumer electronics sectors were noted in the data compiled from the 2023 and 2024 rankings [5]