From Google to Expedia, AI travel agents planning future trip far beyond 'assistant' status
Alexander Spatari | Moment | Getty Imageswatch nowThe change away from traditional user inputs and to agentic AI is significant, according to Jay Richmond, senior director at travel consultant Amadeus. "Today, travel companies provide us with trip recommendations based on search parameters we specify, like date and budget, as well as our browsing and purchase history to present a large range of options. Personalization exists but is limited by a significant lack of context, and context is everything when it ...