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Taylor Morrison to Expand Esplanade Brand to the Las Vegas Market with New Community
TMHCTaylor Morrison(TMHC) Prnewswire·2025-05-27 10:03

Core Insights - Taylor Morrison is expanding its Esplanade resort lifestyle brand to the Las Vegas market, specifically in the Summerlin master-planned community, with nearly 400 homes planned [1][3][5] Group 1: Project Details - The Esplanade at Red Rock will feature homes ranging from approximately 1,550 to 3,000 sq. ft., with configurations of 2-4 bedrooms and 2.5-4.5 baths, including up to 4 car garages [3][4] - Planned amenities include a 10,000 square-foot resort area with a restaurant, bar, spa, fitness center, pool, and golf simulator [3][4] Group 2: Market Positioning - The Esplanade brand has been successful since its launch in Florida over 13 years ago and has expanded to nearly 30 communities across the country, with recent launches in various markets [5] - Sales for the Esplanade at Red Rock are expected to begin in early 2026, with a VIP interest list currently being formed [5] Group 3: Community Features - Summerlin is noted for its extensive amenities, including access to restaurants, retail, entertainment, and cultural venues, as well as over 200 miles of trails in the surrounding natural area [4]