Core Insights - Jiangnan Buyi, established in 1994, is a leading designer brand fashion company with a strong market presence and high dividend payout since its listing in 2016 [1][2] - The company has maintained a high return on equity (ROE), averaging 35.7% over the past three years and 33.4% over the past five years, positioning it among the top in the consumer goods sector [1] Group 1: Growth Strategies - The company employs three main strategies for growth: multi-brand matrix, design-driven approach, and fan-driven engagement [1] - Multi-brand matrix: Revenue contributions from mature brands, growth brands, and emerging brands are 56.2%, 41.7%, and 2.1% respectively, with compound annual growth rates (CAGR) of 9.4% and 9.2% for mature and growth brands from FY2019 to FY2024 [1] - Design-driven: The founder is directly involved in design, with strong incentives and high investment in core designers, including initiatives like the Sesame Laboratory to explore sustainable fashion [1] - Fan-driven: The company has a strong membership base with 319,000 active members contributing over 60% of offline retail sales, supported by digital retail initiatives [1] Group 2: Market Potential and Financial Outlook - The designer brand market shows significant potential, with a CAGR of 5.5% from 2017 to 2022, and an expected CAGR of 14.5% from 2023 to 2027, ranking among the top two in its segment [2] - The company has a high-quality channel presence, with 45.3% of stores located in first and second-tier cities, and a comparable store growth rate of 10.7% for FY24 [2] - Financial projections indicate revenue growth to reach 5.59 billion yuan, 5.98 billion yuan, and 6.39 billion yuan for FY2025, FY2026, and FY2027 respectively, with year-on-year growth rates of 6.7%, 7.0%, and 6.9% [2] - Net profit forecasts for the same period are 890 million yuan, 950 million yuan, and 1.02 billion yuan, with year-on-year growth rates of 4.4%, 7.6%, and 7.1% [2]
江南布衣(3306.HK)首次覆盖报告：聚焦小众细分赛道的高ROE+高股息优质标的