Apple as the symbol of Polish presidency in the Council of the EU – a campaign organized by the Association of Polish Fruit Farmers during the Folkemødet event on the Danish island of Bornholm

Core Viewpoint - Poland is leveraging its position as the largest apple producer in Europe to promote Polish apples globally, coinciding with its presidency of the Council of the European Union [1][2]. Group 1: Industry Overview - Poland is the largest producer of apples in Europe and the fourth largest in the world, with every third apple consumed in Europe originating from Polish orchards [1]. - The apple symbolizes quality, health, tradition, modernity, and innovation in Polish agriculture [1]. Group 2: Campaign Initiatives - The "Time for Polish Apples" campaign has been launched by the Association of Polish Fruit Farmers to enhance the international profile of Polish fruit farming [2]. - Numerous tasting events are planned both in Poland and internationally, allowing consumers to experience the unique taste of Polish apples [3]. Group 3: Event Details - Upcoming events include participation in the Folkemødet event in Denmark on June 13, featuring a distinctive apple-shaped stand [4]. - Events will be supported by an extensive media campaign, including outdoor advertising and social media activities, to raise awareness about the nutritional value and quality of Polish apples [5].