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David Zaslav just threw in the towel on his WBD experiment — and Wall Street is thrilled
WBDWarner Bros. Discovery(WBD) Business Insider· Business Insider·2025-06-09 15:36

Core Viewpoint - Warner Bros. Discovery (WBD) is planning to separate its declining TV networks from its growing streaming and studios business, a move that is welcomed by Wall Street as it acknowledges that the assets are better off apart [1][2][3]. Group 1: Company Strategy - WBD CEO David Zaslav will lead the streaming segment, while CFO Gunnar Wiedenfels will manage the shrinking TV networks [2]. - Zaslav stated that separating the companies will allow each to progress more effectively than they could together [3]. - The spinoff proposal follows a reorganization of the business that began late last year, indicating a strategic shift in response to market conditions [4]. Group 2: Market Reaction - WBD shares increased by as much as 13% in early trading following the announcement of the spinoff [2]. - The potential split has been a key factor in a 16% rally in WBD's stock over the past month, reflecting positive investor sentiment [5]. - Analysts, including those from Bank of America, believe that the separation could unlock significant unrecognized value for the company [6]. Group 3: Industry Implications - The announcement is expected to trigger speculation about further restructuring within the media and entertainment landscape [9]. - There are discussions about potential combinations of WBD's spun-off linear networks with other assets, such as those from Comcast or Paramount [10]. - The fate of CNN within WBD's structure is uncertain, with analysts suggesting it could be both an asset and a liability in future transactions [11][12]. Group 4: Future Considerations - The studio business of WBD is projected to become a $3 billion entity by focusing on well-known intellectual properties [12]. - Potential acquirers for WBD's studio business could include major players like Amazon, Disney, Netflix, and Comcast, although the current regulatory environment may deter tech companies from pursuing acquisitions [13]. - Disney's CEO Bob Iger may face renewed questions regarding the future of Disney's linear and cable networks, especially in light of past discussions about selling these assets [14].