Instacart Expands SNAP Acceptance as Aggregators Compete for Benefit Spending
Instacart has significantly expanded its acceptance of Supplemental Nutrition Assistance Program (SNAP) Electronic Benefits Transfer (EBT) payments, as aggregators compete to unlock the spending opportunities presented by a range of benefits programs.The grocery aggregator announced Tuesday (Jan. 30) that it has broadened its SNAP acceptance to reach 96% of households enrolled in the program, enabling these payments across a range of grocers, including select Kroger-owned banners, Hy-Vee, Schnucks and other ...