Riyadh Air and IBM Take Further Steps Forward in their Collaboration to Redefine Travel Experiences

RIYADH, Saudi Arabia, March 6, 2024 /PRNewswire/ -- IBM (NYSE: IBM) announced today the next steps in their collaboration with Riyadh Air, the digital-native airline currently scheduled to commence operations in early 2025, to revolutionize the airline's travel experiences. The airline plans to introduce next-generation, channel-fluid guest and traveler interactions, tapping into IBM Consulting's open ecosystem of business partners and deep industry expertise spanning strategy, experience design, technology ...