How Toyota's Tacoma became king of the U.S. midsize truck market
The American pickup truck market is dominated by domestic brands, primarily Ford, Chevrolet, GMC and Ram. U.S. brands benefit from a loyal buyer base, and a 25% tax on imported trucks.But the Toyota Tacoma shows how a foreign automaker can find and control a niche within that market.The top-selling full-size pickup line is Ford's F-Series, especially the F-150, which is also the bestselling vehicle in America, according to Edmunds. GM and Ram pickups trail Ford, which also has the top-selling compact pickup ...