影视传媒行业周报：12月游戏版号发放，DeepSeek-V3正式发布

Investment Rating - The report maintains a "Market Perform" rating for the media industry, indicating that the overall return for the industry is expected to be between -5% and 5% relative to the relevant market indices over the next six months [10][92]. Core Insights - The media sector experienced a decline of 7.22% this week, underperforming the ChiNext by approximately 7.01 percentage points and the broader market by about 8.58 percentage points [10][11]. - The box office for the week of December 23 to December 29, 2024, reached 620 million yuan, with the film "Little Me" leading at 200 million yuan, accounting for 32.2% of the total box office [18][39]. - The report highlights the performance of various films and television shows, noting that the top five TV variety shows by broadcast index include "Run, Tea Horse Road" and "Voice of Life: Greater Bay Area Season" [24][66]. Summary by Sections Market Overview - The media sector's performance was generally weak, with significant underperformance compared to major indices [10][11]. - The gaming index also saw a decline of 5.62%, while the education index dropped by 9.75% [14][38]. Film Industry - The top films for the week included "Little Me," "Murder 3," and "Misjudgment," with respective box office earnings of 200 million yuan, 150 million yuan, and 68.95 million yuan [18][39]. - Upcoming films include "Cheating You" and "Paddington Bear 3," which are expected to attract significant audience interest [22][69]. Television and Variety Shows - The top five variety shows by broadcast index were "Now Departing Season 2," "Goodbye Lover Season 4," and "Run, Tea Horse Road," indicating strong viewer engagement [24][66]. - The report also notes the performance of various dramas, with "Nine重紫" leading the index [42][43]. Gaming Industry - The report mentions upcoming game releases and highlights the importance of monitoring new titles for potential investment opportunities [50][71]. - The gaming sector continues to show robust activity, with several new games set to launch [50][71].