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-瑞银证券-公牛集团-2025瑞银大中华研讨会:插排业务或间接受益于“以旧换新”补贴
603195GONGNIU(603195) -·2025-01-17 02:53

Investment Rating - The report assigns a "Neutral" investment rating for the company with a target price of Rmb 69.00 [6][25]. Core Insights - The company aims for double-digit revenue and profit growth in 2025, driven by factors such as steady growth in the converter business, resilience in the switch and socket business, rapid growth in new energy-related businesses, and above-industry growth in smart lighting [2][3]. - The management expects revenue resilience in Q4 2024, with a projected growth of 5% in revenue and 3% in profit compared to Q3 2024 [2]. - The company's market share in the switch and socket segment has increased from approximately 20% in 2020 to around 30%-35% in 2023/24, while foreign brands have seen a significant decline in market share [3]. Summary by Sections Revenue and Profit Growth - The company anticipates a stable revenue growth in the converter business, supported by continuous product innovation and indirect benefits from the "trade-in" subsidy program in 2025 [4]. - The management projects that the smart lighting segment will grow by 20% in 2024, contrasting with a decline in the traditional lighting industry [2]. Market Dynamics - The real estate market remains a primary concern, particularly in the switch and socket sector, with expected declines in home decoration demand in 2025 [3]. - Despite the anticipated challenges, the company expects to achieve stable revenue growth in its switch and socket business due to market share gains [3]. Financial Projections - The report provides financial forecasts, including expected revenues of Rmb 17.045 billion for 2024 and Rmb 18.651 billion for 2025, with net profits projected at Rmb 4.408 billion and Rmb 4.764 billion respectively [8]. - The company maintains a target price based on a DCF valuation method, corresponding to an 18x PE for 2025E [5].