东鹏饮料：全年圆满收官，来年高增可期

Investment Rating - The report assigns a "Buy" rating to the company with a target price of 262.31, compared to the last closing price of 228.95 [1][10][19] Core Insights - The company achieved a revenue of 15.839 billion, representing a year-on-year growth of 40.63%, and a net profit of 3.327 billion, up 63.09% year-on-year [3][11] - The company plans to distribute a cash dividend of 2.5 per share, totaling 1.3 billion [3] - The company is expected to maintain a revenue and profit growth target of no less than 20% for 2025 [10] Financial Performance - In Q4, the company reported a revenue of 3.281 billion, a year-on-year increase of 25.12%, and a net profit of 619 million, up 61.21% year-on-year [3][4] - The overall sales revenue exceeded 20 billion, marking a 47% increase year-on-year [4] - The gross profit margin increased by 1.7 percentage points to 44.8% for the year, with a net profit margin reaching a historical high of 21.0% [9][10] Product Performance - The company's flagship energy drink, Dongpeng Special Drink, achieved a market share increase of 4.9 percentage points to 47.9% [4] - The new product "Brew Water" saw an extraordinary growth rate of 280%, becoming a billion-level product within two years [4] Regional Expansion - The company experienced significant growth in various regions, with the North region showing an 83.9% increase in revenue [5] - The number of active sales points grew to nearly 4 million, a 17.6% increase year-on-year [5] Future Outlook - The company aims for revenue projections of 20.653 billion, 25.503 billion, and 30.136 billion for 2025, 2026, and 2027 respectively, with corresponding profit targets of 4.366 billion, 5.454 billion, and 6.331 billion [11][15] - The company is also pursuing international expansion, particularly in Southeast Asia and the Middle East, with a focus on the energy drink market [10][11]