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金山办公(688111):付费用户数持续提升,AI赋能驱动产品升级
688111Kingsoft Office(688111)2025-03-26 07:00

Investment Rating - The report maintains a "Buy" rating for the company, with a market price of RMB 313.42 and an industry rating of "Outperform" [1][4][6]. Core Insights - The company is expected to see steady growth in 2024, with significant revenue increases from WPS 365 and ongoing AI technology enhancements driving product upgrades [1][4]. - For 2024, the company reported revenue of RMB 5.121 billion, a year-on-year increase of 12.4%, and a net profit of RMB 1.645 billion, up 24.8% [4][8]. - The WPS 365 business achieved remarkable growth, with revenue reaching RMB 437 million, a year-on-year increase of 149.3% [9]. - The company is focusing on expanding its customer base, particularly in the government and enterprise sectors, while also enhancing its international business [9]. Financial Summary - Revenue projections for 2025-2027 are RMB 64.3 billion, RMB 77.2 billion, and RMB 91.1 billion, respectively, with net profits expected to be RMB 19.1 billion, RMB 24.1 billion, and RMB 27.9 billion [6][8]. - The earnings per share (EPS) are projected to be RMB 4.13, RMB 5.22, and RMB 6.02 for 2025, 2026, and 2027, respectively [6][8]. - The company’s R&D expenses for 2024 were RMB 1.696 billion, representing a 15.2% increase year-on-year, with a focus on AI technology as a key growth driver [9].