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为什么战略采购是海湾合作委员会国家体育驱动型经济增长的关键
GEP·2025-04-19 00:40

Investment Rating - The report emphasizes the strategic importance of sports tourism in driving foreign direct investment (FDI) and global branding in the GCC region, particularly through mega-sporting events like the FIFA World Cup and Vision 2030 initiatives [3][9]. Core Insights - The GCC countries are transitioning from oil dependence to a diversified economy, with sports tourism playing a pivotal role in this transformation [3][30]. - The report highlights the expected influx of 100 million sports tourists by 2030, indicating significant growth potential in the sector [8]. - Strategic procurement is identified as a key factor in ensuring the successful execution of mega sporting events, impacting various stages from planning to post-event legacy [12][38]. Summary by Sections Economic Impact - Oil exports historically contributed up to 90% of GCC government revenue, but tourism and infrastructure have taken precedence since the 2000s [2]. - Major investments, such as Qatar's $220 billion for the FIFA World Cup, are driving infrastructure development and enhancing global visibility [3][9]. Event Planning and Execution - The lifecycle of mega sporting events includes planning, infrastructure development, operational readiness, event execution, and post-event legacy [11][31]. - Procurement plays a critical role in each phase, ensuring alignment with broader economic diversification goals and efficient spending [12][15]. Infrastructure Development - Venue construction accounts for at least 20% of the budget for sports events, necessitating strategic sourcing of suppliers to balance local industry growth with world-class venue requirements [15][26]. - The report cites successful examples from the Qatar FIFA World Cup, where international firms were engaged to address infrastructure gaps [18][19]. Operational Readiness - Ensuring operational readiness involves procuring suitable facility management, hospitality, and IT systems to facilitate seamless event execution [16][34]. - The use of digital technologies, such as real-time monitoring systems, is recommended to enhance efficiency and security during events [17][25]. Sustainability and Legacy - The report stresses the importance of integrating sustainability and legacy planning into the event lifecycle to avoid underutilization of venues post-event [27][28]. - Examples from past events, like the London 2012 Olympics, illustrate how effective procurement policies can ensure venues serve community needs after the events [24][28]. Challenges and Solutions - Common challenges in organizing mega sporting events include budget overruns, regulatory compliance, and timely delivery [33][34]. - The report suggests that strategic procurement solutions, such as performance-based contracts and rigorous supplier management, can mitigate these challenges [33][36].