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东鹏饮料:季报点评:新品渠道复用效果凸显,传统基地市场延续高增-20250420

Investment Rating - The report maintains a "Buy" rating for the company with a target price of 321.47 CNY, based on a valuation of 167.2 billion CNY using the FCFF method [2][4]. Core Insights - The company's revenue and profit growth have exceeded expectations, with a projected revenue increase for 2025-2026 due to strong performance from new products [2][9]. - The company has demonstrated effective channel reuse for new products, leading to sustained high growth in traditional market bases [1][9]. Financial Performance Summary - Revenue for 2023 is projected at 11,263 million CNY, with a year-on-year growth of 32.4%. By 2027, revenue is expected to reach 30,570 million CNY, with a growth rate of 13.3% [3]. - Operating profit is forecasted to grow from 2,588 million CNY in 2023 to 8,975 million CNY in 2027, reflecting a compound annual growth rate of 16.4% [3]. - Net profit attributable to the parent company is expected to increase from 2,040 million CNY in 2023 to 7,173 million CNY in 2027, with a growth rate of 16.4% [3]. - Earnings per share (EPS) are projected to rise from 3.92 CNY in 2023 to 13.79 CNY in 2027 [3][10]. - The gross margin is expected to improve from 43.1% in 2023 to 48.7% in 2027, while the net margin is projected to increase from 18.1% to 23.5% over the same period [3][10]. Product and Market Performance - In Q1 2025, the company achieved a revenue of 48.48 billion CNY, a year-on-year increase of 39.23%, with a net profit of 9.80 billion CNY, up 47.62% [9]. - The company's flagship product, Dongpeng Special Drink, generated 39 billion CNY in revenue, growing by 25.7% year-on-year, while the electrolyte drink segment saw a remarkable growth of 261.5% [9]. - The company has effectively utilized its 4 million terminal points, leading to strong growth in its new product lines, including "Bup Shui La" and "Guo Zhi Cha" [9].