YanKershop(002847) 中邮证券·2025-04-25 04:53Investment Rating - The report maintains a "Buy" rating for the company [2][10] Core Views - The company achieved significant revenue growth in 2024, with total revenue of 5.304 billion yuan, representing a year-on-year increase of 28.89% [5] - The company is expected to continue its growth trajectory, with projected revenues of 6.582 billion yuan and 7.924 billion yuan for 2025 and 2026, respectively, indicating growth rates of 24.10% and 20.38% [10] - The company is focusing on upgrading its product categories and enhancing brand strength, which is expected to drive future growth [9] Company Overview - The latest closing price is 83.13 yuan, with a total market capitalization of 22.7 billion yuan [4] - The company has a total share capital of 273 million shares, with 245 million shares in circulation [4] - The company’s asset-liability ratio stands at 50.9% [4] Financial Performance - In Q4 2024, the company reported revenue of 1.443 billion yuan, a year-on-year increase of 29.96% [5] - The company’s gross margin for 2024 was 30.69%, slightly down from the previous year [7] - The net profit attributable to the parent company for 2024 was 639.95 million yuan, reflecting a growth of 26.53% [12] Product and Channel Strategy - The company is leveraging a dual strategy of product categories and channel development, with significant growth in direct sales and e-commerce channels [6] - The company plans to invest 30 million USD in establishing a production base in Thailand to expand its overseas market presence [6] Earnings Forecast - The earnings per share (EPS) for 2025 and 2026 are projected to be 3.02 yuan and 3.78 yuan, respectively, with corresponding price-to-earnings (P/E) ratios of 30 and 24 [10][12] - The company anticipates a steady increase in net profit margins, supported by improved cost management and product mix optimization [9]