QI AUTOMOTIVE CO.(837242) 东吴证券·2025-04-28 11:35Investment Rating - The investment rating for the company is "Accumulate" [1] Core Views - The company is actively expanding its domestic offline and cross-border e-commerce customer base, resulting in high-speed growth in performance. In 2024, the company achieved revenue of 752.24 million yuan, a year-on-year increase of 34.71%, and a net profit attributable to the parent company of 106.50 million yuan, up 52.91% year-on-year [2][4] - The company’s revenue growth is primarily driven by continuous new product development and active market expansion, particularly in the domestic offline and cross-border e-commerce sectors, with domestic market revenue increasing by 46.43% year-on-year [2][4] - The company has seen significant growth in its automotive electronics segment, with revenue from automotive electronics products increasing by 107.15% year-on-year [3][4] Summary by Sections Financial Performance - In 2024, total revenue is projected to be 752.24 million yuan, with a year-on-year growth of 34.71%. The net profit attributable to the parent company is expected to reach 106.50 million yuan, reflecting a 52.91% increase year-on-year [2] - For Q1 2025, the company reported revenue of 175 million yuan, a year-on-year increase of 22.51%, and a net profit of 19 million yuan, up 49.72% year-on-year [2] Product Segmentation - The revenue from the transmission and steering systems accounted for over half of the total revenue, with transmission systems generating 216 million yuan (up 21.85%) and steering systems 163 million yuan (up 87.10%) [3] - The electronic and electrical systems segment saw a revenue increase of 37.96% to 111 million yuan, while the automotive electronics segment experienced a remarkable growth of 107.15% to 72 million yuan [3] Strategic Initiatives - The company is focusing on high-end automotive electronics product self-production transformation and expects growth in cross-border e-commerce orders. It has established a robust supply chain with nearly 400 suppliers, managing over 30,000 SKUs and launching 2,000 to 3,000 new SKUs annually [4] - The company is enhancing its channel development by promoting a collaborative approach across online, offline, domestic, and international markets, leading to a steady increase in order volumes [4] Profit Forecast and Valuation - The company’s profit forecasts for 2025 and 2026 have been adjusted to 117 million yuan and 147 million yuan, respectively, with a new forecast for 2027 set at 183 million yuan. The corresponding latest P/E ratios are 17.92, 14.26, and 11.48 [4]