Investment Rating - The report assigns an "Accumulate" rating to the company, indicating a positive outlook for future performance [52]. Core Insights - The company leverages its first-mover advantage and cost-effectiveness to maintain a leading position in the Wi-Fi MCU market, with a market share of 27.0% in 2022 [11][44]. - The integration of hardware and software, along with a robust developer ecosystem, creates a strong competitive moat for the company [4][28]. - The company is expanding its product matrix by focusing on "processing + connectivity," which includes new high-performance processors and AI capabilities [4][20]. - The company is responding to the AIoT trend by upgrading its chip technology, including the development of RISC-V based AI chips to enhance processing capabilities [4][38]. Summary by Sections First-Mover Advantage and Cost-Effectiveness - The company has established a leading position in the Wi-Fi MCU market due to its first-mover advantage and competitive pricing, particularly in smart home and consumer electronics sectors [4][11]. - The smart home business is expected to grow at approximately 30%, while non-smart home sectors are anticipated to grow even faster [11]. Expanding Product Matrix - The company has been diversifying its product offerings since its inception in 2008, moving from Wi-Fi MCUs to include high-performance processors and AI capabilities [4][20]. - Recent product launches, such as the P4, signify the company's entry into higher-performance processing markets [4][27]. Hardware-Software Integration and Developer Ecosystem - The company has developed the ESP-IDF operating system, which facilitates easy integration for users and reduces development costs [4][28]. - The ESP RainMaker platform allows users to quickly build IoT devices without managing infrastructure, enhancing user experience [31][32]. AIoT Trend and Chip Technology Upgrades - The company is focusing on developing AI chips based on RISC-V architecture to meet increasing demands for AI processing in IoT devices [4][38]. - The planned investments in AI chip development are expected to enhance the company's market position and product offerings [42]. Profit Forecast and Valuation - The company is projected to achieve revenues of 2.705 billion, 3.379 billion, and 4.221 billion yuan from 2025 to 2027, with corresponding growth rates of 34.8%, 24.9%, and 24.9% [44]. - The expected net profits for the same period are 426 million, 579 million, and 699 million yuan, with growth rates of 25.5%, 35.9%, and 20.8% [44].
乐鑫科技(688018):产品矩阵不断拓展,软硬件协同生态构建护城河