华致酒行（300755）：收入阶段性承压，推进高品质发展

Investment Rating - The investment rating for the company is "Buy" and is maintained [8] Core Views - The company reported a revenue of 2.85 billion yuan in Q1 2025, a year-on-year decline of 31.0%, with a net profit attributable to shareholders of 90 million yuan, down 34.2% year-on-year. The net profit excluding non-recurring items was 80 million yuan, reflecting a 41.3% decrease year-on-year [2][6] Financial Performance Summary - In Q1 2025, the company's revenue decreased due to weak industry demand, with a significant drop in sales during the Spring Festival promotional period. The gross profit margin remained stable at 10.4% year-on-year, while operating profit fell by 33% to 110 million yuan [12] - The company aims to focus on high-quality development by leveraging its brand advantages and enhancing product and channel construction. It plans to implement a strategy of "de-stocking, promoting sales, stabilizing prices, adjusting structure, optimizing models, and strengthening teams" from 2025 to 2027 [12] - The projected earnings per share (EPS) for 2025, 2026, and 2027 are expected to be 0.26 yuan, 0.38 yuan, and 0.49 yuan, respectively [12]