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Stagwell (STGW) - 2024 Q2 - Earnings Call Transcript

Financial Data and Key Metrics Changes - The company reported revenue of 671millionforQ22024,representinga6671 million for Q2 2024, representing a 6% increase compared to the same period last year [14][15] - Adjusted EBITDA for the quarter was 86 million, reflecting a 15.5% margin on net revenue [21] - Net new business reached a record 113millioninthequarter,approximately31113 million in the quarter, approximately 31% higher than the previous high for the prior 11 quarters [15][19] Business Line Data and Key Metrics Changes - Advocacy grew by 42% year-over-year, generating 72 million in revenue [16][18] - Creativity and Communications revenue increased by 9% to 317million,withnotablegrowthinconsumerproductsandretailsectors[16][18]StagwellMarketingCloudrevenueroseby13317 million, with notable growth in consumer products and retail sectors [16][18] - Stagwell Marketing Cloud revenue rose by 13% year-over-year to 65 million, driven by Advocacy and travel media business [18] Market Data and Key Metrics Changes - U.S. revenue grew by 7% in Q2 2024, supported by strong performance in Advocacy and Creativity [18] - International revenue increased by 3% year-over-year, with expansion in the Middle East and Latin America [18] Company Strategy and Development Direction - The company is positioning itself as a challenger holding company, focusing on larger client assignments and expanding its global footprint [4][8] - Plans to integrate a Demand-Side Platform (DSP) and Supply-Side Platform (SSP) to enhance media placement flexibility [8] - Significant expansion into the Middle East with acquisitions aimed at enhancing social media capabilities [9] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in achieving or exceeding guidance for the year, citing a strong pipeline of new business and a favorable political landscape [3][4] - The company anticipates over 50% growth year-over-year in Advocacy due to increased voter engagement [5][6] - Management expects a significant ramp-up in digital transformation projects as AI initiatives gain traction [6][29] Other Important Information - The company is investing approximately $20 million per quarter in growth initiatives, which are yielding larger wins [7][19] - A successful Cannes initiative hosted over 7,400 participants, enhancing the company's market presence [7][8] - The company is focused on maintaining a staffing to net revenue ratio of 60% to 65% throughout the year [21] Q&A Session Summary Question: What is driving Stagwell's success in larger engagements? - Management noted that Stagwell is increasingly recognized as a challenger holding company, leading to larger opportunities [26] Question: When will big wins positively impact revenue? - Management indicated that many wins will come online in Q3, with significant contracts expected to contribute to revenue growth [27] Question: Is there increased activity in political ad spending? - Management reported a 20% to 30% increase in political ad spending due to heightened voter engagement [28] Question: What trends are seen in digital transformation? - Management highlighted that tech companies are beginning to invest significantly in AI, which is expected to drive digital transformation projects [29][30] Question: What are the promising revenue opportunities in the Stagwell Marketing Cloud? - Management emphasized the rollout of research products and AI-based analysis as key revenue opportunities [31][32] Question: What gives confidence in organic revenue growth acceleration in the second half? - Management cited a flood of business wins, media margin loading, and political season dynamics as key drivers for growth [34]